What it means is that if you have free runes sitting around, waiting on an upgrade to complete, then a larger player will be able to (all else held constant) run in, grab your runes without any penalty of honor, and then send another attack (or two) and then suffer the honor hit.
When you get larger, it becomes (ironically) increasingly difficult to get runes into your main village. At this point, on stable anyway, I am still digesting runes that I captured when my net worth was only 10K. By bringing in runes at a rate faster than I could spend them, I was able to guarantee my ability to grow my village into a position where I can only attack (maybe) 0.10% of the map without honor loss.
If speed's mechanic were moved to stable, I would have a lot more targets, but odds are good that I would have been farmed into nothing. As it was, I was protected from larger players while at the same time, smaller players than I were protected from me.
Most of the players who have been around for a long time will tell you that information is king... good intel can be much more valuable than runes... to the degree that we will ship massive amounts of runes to even a questionable spy. With information so important, there are a couple of ways that players mask certain critical information: building lag is one. This makes your attackers minimum troop estimate low - which can lead to an easy defense victory. Before the speed honor change, the exact number of runes in a town were impossible to come by. You could get a general picture, but no exact numbers. Now, as soon as you have a target where there is any honor loss, you can immediately tell how many runes are in that village. Further, the mechanic has incentivized larger players into attacking smaller ones exclusively... which is not how the game was originally supposed to work.
7 x 13 = 28
Economics today is a race between economists striving to build bigger and better idiot-proof economic or financial models or programs, and the Universe trying to produce bigger and better idiots. So far, the Universe is winning...